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Case

INFLUENCER MARKETING

SHARE - GOLDENES HAUS

In October 2021 share opened its doors for the pop-up space 'Goldenes Haus' in the heart of Berlin.
The agenda: shed light on the controversies of consumption and create both digital and in-person conversations on the topic.

Fifteen creative, impactful and inspiring talents from various fields (fashion, art, sustainability) accompanied the pop-up activation on site. They spread share's vision and debate around consumption to their communities.

STUDIO O was in charge of the on-site influencer management, the creative influencer concept for each event day and the communication and organization of the influencer content on all social media accounts from share.

GOLDENES HAUS - TOPIC 'FASHION HILFT':

@DIMXOO FOR @SHARE

The ‘Goldenes Haus’ presented 14 days full of events: more than 100 top-notch speakers, deep dive talks, marketplaces, social eco system mingling, comedy, a fashion show, art, film nights, music and more. It has been the center of a debate that needed to be held, with personalities from activism, commerce, culture, media, politics, science and business. More to come!