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Case

INFLUENCER MARKETING

PULL&BEAR - SEEDING

Over 70 content creators took part in the monthly seeding activation to show their followers the newest looks from Pull&Bear. STUDIO O is proud to support the brand for an authentic growth of a #pullandbearcommunity with various niche talents and newcomers from Germany. Together we want to create trends, find new ambassadors and reach Gen Z with organic content from people for people.

STUDIO O is responsible for the entire seeding communication and process, monitoring, clipping, as well as the reporting.

Pull&Bear was founded in 1991 with a clear international mission: to dress young people of today’s society – for everyone and all. The brand evolves at the same pace as its customers, always watching out for new technologies, social movements and the latest artistic or musical trends.